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Ladbrokes.com.au is one of the biggest and best online bookmakers in Australia, with millions of dollars wagered via this sports betting company each year. Ladbrokes Australia boasts horse racing markets on all TAB meetings, with their odds very competitive across the board. The fact Ladbrokes betting has high liquidity and an outstanding reputation, built over many years, should fill customers with confidence this is a safe and reliable place to place horse racing bets. Our Ladbrokes review will run you through all aspects of this operation, including a full Ladbrokes horse racing review, latest sign up bonus offers and free bet information, sports betting review, logins and URLs, payment types available and our own personal take on the bookie.
Ladbrokes horse racing has got slightly different logins depending on what device you are using. Visiting Ladbrokes can also be done via their betting apps, but you will first need to become a member:
Ladbrokes.com.au launched in Australia back in 2013, making it one of the newer bookmakers in the country but their pedigree in the gambling industry cannot be denied.
Being one of the world’s most trusted and respected sports betting companies already put Ladbrokes in great stead, but their acquisition of Bookmaker.com.au helped expedite the process of gaining a foothold down under.
Ladbrokes is one of Australia’s best bookmakers in terms of variety. All three racing codes are represented, as well as a plethora of sport from around the globe, but one point of difference for Ladbrokes is the fact they offer overseas racing alongside racing vision.
So why Ladbrokes? What makes a punter choose the English giants and what exactly sets them apart from the bookmaker pack in Australia?
Ladbrokes, like all other Australian bookmakers is forced to comply with the regulatory gambling reforms of the countries in which it is licensed. Despite being a multi-national bookie brand, Ladbrokes Australia has to comply with the Bonus Bet Ban which has affected all sign up bonuses and promo bet bonuses for Australian punters. The ban means Ladbrokes cannot offer any matched deposit sign up offer or promo bet bonus, especially to new customers who might be induced to sign up based on a bonus offer.
Existing Ladbrokes customers may still be offered bonuses in the form of Enhanced Odds or early payouts on racing and sport every day, so it pays to visit Ladbrokes’ promotional page whenever you log on to check what deals the company is offering.
As of the 26th May 2019 all free bets, bonus bets, sign up bonus offers, deposit bonuses and promo bonuses are banned Australia wide. As a result of gambling reform known as the National Gambling Framework, no Australian licensed bookmaker is legally allowed to offer any sign up offer, bonus, promo deposit bet bonuses or free bet to Australians. The changes have become known amongst punters as the Bonus Bet Ban.
In November 2018, the federal government announced a Nationwide Gambling Framework for the online gambling industry specifically targeted at licensed Australian bookmakers. The National Consumer Protection for Online Wagering laws are designed to shield minors, gambling addicts and other vulnerable sectors of the community from the various advertising and marketing strategies employed by betting operators.
Consequently, in Australia Free Bets have been outlawed. No Australian punter can get any free bet, sign up bonus offer or bet bonus at any Aussie licensed online bookie. Bookmakers are allowed to provide bonuses to punters in the form of cash that have no turnover requirements, are not an inducement to open a new account, and that can be immediately withdrawn.
No Australian bookie is yet to offer real cash bonuses in place of the outlawed horse racing free bets. Check out our guide to the Ladbrokes bonus codes for more information about their current status.
Yes, the bonus bet ban includes Ladbrokes Australia.
The racing markets are where Ladbrokes really excel. It’s easy to understand why Ladbrokes horse racing is regarded as among the best online bookmakers in the industry.
All three of the major racing codes are represented in Australia, and the company offers first past the post insurance on any thoroughbred race that features a protest. This means if your elect wins you will get a return, or if you had the horse who won on an upheld decision you will also get a dividend.
Another great feature of Ladbrokes is their dedication to overseas racing and sport. Not only are the events that are televised on Australian subscription television catered for, but US racing in all its forms are able to be punted on.
Ladbrokes also provide race footage for these events, giving adding a nice little touch for those punters who do not mind a flutter on the overseas gallops and dogs.
Ladbrokes offer a multitude of sports for clients to bet upon, with this including both domestic sports in Australia and international events. Basically, if there is some pro sports going down, Ladbrokes will have markets available on it, while they also often run promotions surrounding these events.
For instance, when we last updated our Ladbrokes review, it was during the Australian Open tennis tournament and their offering was largely geared towards claiming the clientele interested in betting on this event. This meant front-and-centre on the Ladbrokes.com.au URL they were linking to their Australian Open hub, which featured all of the head-to-head betting markets, live betting on matches underway and the outright tournament winner odds easily accessible.
Ladbrokes also excels for the major Australian domestic sports betting options, like the AFL, NRL, A-League and Super Rugby. These events are massive in Australian sports betting and just like the Australian Open betting, that we described last paragraph, they will have dedicated hubs that are easily navigable and feature all of the available odds and promotions. Many of these sports will have extensive futures betting available, on things like, using the AFL as an example, the Brownlow Medal, Coleman Medal and Rising Star Award. Essentially there is not much in the way of sports betting that Ladbrokes misses.
Ladbrokes literally have 100’s of markets the listed sports:
For a full list of sports and their markets visit Ladbrokes.com.au and take a look.
Ladbrokes mobile, as you would expect as one of Australia’s premier sports betting sites, has got an outstanding smartphone and tablet offering. The main options to access Ladbrokes horse racing on mobile is via their instant-play website, the Ladbrokes Android app and the Ladbrokes iOS app.
The Ladbrokes app downloads for iOS or Apple devices is limited to countries with regulated gambling. This includes Australia, so you can access the Ladbrokes app for iOS in Australia. Other countries Ladbrokes iOS app include the United Kingdom, Canada and some European countries.
The Ladbrokes Android app is much like the iOS although it is accessible in more countries, and can be downloaded directly from the bookmaker, after you are a customer. In our experiences writing this Ladbrokes mobile review, the Android app provided a seamless horse racing betting experience.
The Ladbrokes apps for Android and iOS are essentially the same as the mobile website, although it does have some features like dynamic odds and some cool bet slip features, that are not available via the instant-play options.
Ladbrokes deposit options are also available on mobile, although we have heard reports that bank transfers cannot be done via mobile.
Depositing funds with Ladbrokes is simple and safe process. Methods of deposit include credit card, BPAY and bank transfers.
You can also deposit funds via direct transfer from your internet banking which can take around 24 hours to be processed.
To use this service, Ladbrokes will supply you with an account number and BSB to deposit funds. All direct transfer deposits take around 24 hours to clear and be available for use in your account.
Minimum deposit amounts can vary between each method, but across the board it mostly is a $10 minimum deposit.
Another feature of Ladbrokes is their option of depositing funds at a designated in-person outlet. Ladbrokes has numerous outlets littered around Australia that allow punters to deposit money at their store.
AUD payment options at Ladbrokes include:
Ladbrokes have one of the most aesthetically pleasing site and app interfaces amongst the Australian bookmakers.
Utilising red as their prominent colour, on the left hand side of the site you will see quick links to live sport events and the most popular markets that are taking place in the near future.
In the primary part of the site is the racing section. The next 12 races are featured, but there is a shift toggle at the top of this area that lets you switch between sport and racing.
The Ladbrokes app is also incredibly easy to use and pleasant to look at. The company also offers comprehensive information on races that can be accessed by simply turning your phone to the side.
We were not immediate fans of this betting site when it launched in 2013, but revisiting the site for our Ladbrokes review, we found it has improved out of sight.
It is not often that a bookmaker has several clear points of difference from their rivals but that is exactly what Ladbrokes boast.
Their odds boost extra deal is unique and certain to be emulated across the, their wide range of sport is as good as any around the internet and their dedication to all three forms of racing from all around the world is second to none.
Those indecisive prospective punters who are looking to sign up at a respected global bookie need not look further than Ladbrokes.