PlayUp review and promotions

New online bookmaker

New online bookmaker

18+ Gamble Responsibly Visit PlayUp

PlayUp is Australia's newest bookie brand rising from the ashes of Topbetta, ClassicBet & MadBookie.

  • Rating

  • Phone

    1800 752 987
  • Payout

    7-10 days
  • American Express deposit
  • BPAY deposit
  • Bank transfer deposit

Not available to residents of United States
Players from United States not accepted
Sign up at PlayUp


PlayUp betting - review of the AU bookmaker

Mobile PlayUp

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  • Newest online bookmaker on the block


  • Website is average at best
  • Company info

    Established 2019
    Customer service: Phone: 1800 752 987, Live chat, Email:
    Owner Origin: Australia
    Owner: PlayUp Interactive

  • Withdrawal options

    Bank Transfer

  • Withdrawal Limits

    No minimum stated.

  • Currencies accepted

    Australian Dollar

  • Deposit Method

    American Express, BPAY, Bank transfer, Credit Card, MasterCard, POLi, Visa, ecoPayz, Debit Card

  • Licenses

    NT Racing Commission

  • Restricted Countries

    American Samoa, Belgium, Brazil, Canada, China, Czech, Republic, Denmark, Dutch Antilles, France, French Guiana, French Guinea, French Polynesia, French Southern Territories, Germany, Hong Kong, Hungary, India, Indonesia, Iran, Ireland, Italy, Luxembourg, Malta, Netherlands, North Korea, Pakistan, Poland, Portugal, Russia, Singapore, South Korea, Spain, Taiwan, Turkey, United Arab Emirates, United States of America, US Virgin Islands, Vietnam

HorseBetting is happy to announce another bookmaker has earned the right to be promoted on this site. Our Playup review is talking about the Australian branch of the online betting company, that was founded following the amalgamation of ClassicBet, Topbetta and MadBookie under the one brand. Included in our review is an overview of the horse betting available, sports betting, PlayUp Apps, including both Android and Iphone, PlayUp promotions, company information & how to login to PlayUp on both desktop and mobile phone.

PlayUp login & mobile site

The PlayUp login is available at:

PlayUp login and url

PlayUp promotions for December, 2023

Boost Up: Get better odds with the PlayUp BOOST UP, with it very easy to get better odds on horse racing and sports events. All you need to do is visit the PlayUp promotions page and follow the instructions. T’s and C’s apply.

Best of the best: PlayUp’s Best of the Best gets you top odds at all main metro racing venues on Saturdays and Wednesday.

Best tote or SP on Aussie racing: Get the best odds, whether it be best tote or the starting price on Australian thoroughbred racing.

HorseBetting has a good relationship with PlayUp and will gave more promotions from time to time. Remember that all PlayUp promotions are subject to terms and conditions, which you can read about at

PlayUp loyalty VIP program

PlayUp gives back to their customers with a great loyalty program, which basically sees you receive rewards points every time you are active on the site. At certain junctions you can cash in your points for bonus bets.

How to earn rewards points

Members at PlayUp receive rewards points every time they make a deposit or place a bet. The more bets you place the more rewards points you will receive. PlayUp rewards points are calculated like this:

Cashing Rewards points into bonus bets

When you have got enough rewards points you can cash them into bonus bets, which can then be spent on sport and racing events in Australia. It works like this:

United States Visit PlayUp

Visit PlayUp

PlayUP bonus bets

READ: Playup free bet guide

PlayUp Bonus Bets are no longer allowed to be marketed to Australians following an update to the advertising laws surrounding new betting account incentives. PlayUp bonus bet offers can only be given to existing customers, contact customer support at PlayUp to see if you are eligible for any bonus bet promotions. There is not currently a PlayUp Bonus Code or Coupon Code.

Horse Racing at PlayUp in 2023

PlayUp horse racing has combined many of the best elements from Topbetta, ClassicBet and Mad Bookie, under the one URL, which is handy for us punters. On all platforms, PlayUp’s racing section is easily accessible. Probably the most convenient way to view what races are coming up is to click the racing tab, which will then display all of the day’s races. As you scroll down this page you will see:

You will also be able to navigate easily between days, with tabs across the top of this screen, supplying you with quick access to racing results, today’s, tomorrow’s and the following days racing, plus a tab for futures markets.

Horse betting futures markets

While does not have as many futures markets as some of the big players in Australian online horse racing wagering, they do have markets available for all of the major group racing that is set to be featured in the Spring of 2023.

Unfortunately early days in Play Up’s emergence they do not have any futures markets available on harness racing or greyhound racing, but this could very easily change, as the bookmaker finds its groove.

Jockey Challenge

While Ladbrokes has long been the kings of the Jockey Challenge in Australia, PlayUp looks to be entering the fray in this area, with their short existence including daily Jockey Challenges. For the uninitiated Jockey Challenge bets are when there is a market set on who will be the leading jockey at selected race meetings. loves Jockey Challenge bets, so we’re giving PlayUp our gratitude for this one. sports betting review has got an extensive array of sports betting markets available, in an easy to navigate format. One thing we really liked writing our PlayUp sports review was the “FEATURED” section, which highlights upcoming sports events. Not only as major racing events highlighted, but individual events like the Rugby World Cup and the the NFL are also shown.

In terms of the number of sports betting markets PlayUp has got available, it pales in comparison to other online betting offerings, but if you are looking for betting on a big event or funnily enough, US Sports, you are likely to find it covered at this bookie. For instance at the time of writing it’s a few weeks out from the start of the NBA season, but PlayUp does not have any markets available, but there is extensive markets available on the NHL and the NBL.

The Australian domestic sports on offer include the NBL and A-League, but the level of coverage is varying to say the least. For example the NBL matches only have head to head odds available, while the A-League contest have got 100s of markets for each match. We’ll keep an eye on the NBL coverage at PlayUp in the coming weeks, with the top Aussie basketball competition expected to draw unprecedented coverage both at home and in the states following some high profile potential NBA recruits.

If you are purely looking for an online bookmaker to bet on sports with, is probably not for you, and we would recommend using Sportsbet, BetEasy or one of the other big betting operators.

Fantasy Sports at PlayUp

Draftstars Australia is part of the PlayUp brand

At this point it looks like the Fantasy Sports component of the betting company is going to be left to their other brand, DraftStars, moving away from the model of having both that was used at TopBetta.

For those who are completely new to fantasy, basically DraftStars allows you to do things like enter betting tournaments, where there is a guaranteed prize pool. For instance there might a tournament running on Melbourne Cup day, where there is a guaranteed 50k prize pool. Whoever tips the most winners on the day will be the winner.

This is no Mickey Mouse platform, with the rankings in the tournaments dynamically updating throughout the event, and winners and place getters are settled in the minutes after a tournament concludes.

Other cool features of Draftstars includes tipping competitions on the major Australian sports like AFL, NRL and the A-League, while the greyhound betting tournaments have provided a few soft kills for the team over the years.

PlayUp Mobile betting and apps review

More: PlayUp app guide

The PlayUP mobile betting platform is a disappointment with it not responsive at the time of writing. By this we mean if you browse the desktop website, on your mobile phone, you will just see the desktop website. We hope this is just an oversight from PlayUp’s management, but it is a big cross against them, with many people preferring to bet on mobile versions of the website, rather than downloading apps.

Play Up Android App

The PlayUp Android app can be downloaded directly from PlayUp after you have opened a new PlayUp account. You may need to allow non-market apps before you can download it.

PlayUp iOS Apple App

The Play Up iOS app is available to download directly from the Apple App store for free. We recommend opening a new PlayUp account before downloading the app.

Deposit options at PlayUp Australia

PlayUp has got plenty of deposit options for those of us based in Australia and looking to deposit AUD. All of the payment methods at PlayUp are instant, except for bank transfers, that can take between 48-72 hours. The deposit options at PlayUp Australian include:

Withdrawals at

Cashing out or withdrawing any winnings from your PlayUp betting account is a straight-forward process, with several easy ways available. The withdrawal times at PlayUP are between 48 and 72 hours, which is standard in Australia, unless you are using a cash out card (only available at some bookies).

Verifying your account

PlayUp Australia verify your identity

The account verification at PlayUp is straight-forward and mirrors that at other bookie sites. To access your verification section at PlayUp just click the my account button. Across the top of your account you will see a bar that shows your verification progress. To verify yourself you will need to choose one of three methods:

You need to be aware when doing your PlayUp verification that you will need the address the company has on record, so if you have moved recently and updated your electoral rolls, you may still need to enter in your old address.

PlayUp customer service contacts

PlayUP betting can be reached multiple ways, with the customer service options with these including via Phone, email and their social media channels, which include:

Probably the easiest and quickest way to contact this bookie in December, 2023 and get an answer to a query is via the PlayUp Live Chat function.

PlayUp commonly asked questions review conclusion needs to find its niche in the Australian horse betting sites scene in Australia, with the three brands it was formed from all struggling with this task in the past. Hopefully for PlayUp’s sake they continue to grow the product they have produced initially, with some really good signs so far. Writing our PlayUp review, we quickly took to the black colour scheme, which is easy on the eye and sleek to boot. The fact the PlayUp promotions are all surrounding horse racing is also nothing to be sneezed at. In a sentence: You should definitely open a new account at PlayUp and put them into your betting rotation.